24 March 2012
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TED 2023 Prometheus Trailer is evidence of the blurring line between creative content and marketing, viral video is used to extend the movie Itself.The video created by Ridley Scott, writer Damon Lindelof and Scott’s son Luke was released on the TED blog and quickly became the subject of online articles and social-media discussions. It is a great example of a technique sweeping the entertainment industry: transmedia storytelling , in which a message or story is conveyed across multiple platforms…
22 February 2012
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“We, the Web Kids” by Piotr Czerski – a Masterpiece Essay Must Read!
We, the Web kids; we, who have grown up with the Internet and on the Internet, are a generation who meet the criteria for the term in a somewhat subversive way. We did not experience an impulse from reality, but rather a metamorphosis of the reality itself. What unites us is not a common, limited cultural context, but the belief that the context is self-defined and an effect of free choice…
Peter Czerski (a pseudonym, also known under the nickname * c) is Polish poet and writer, and co-founder of the band Towary Zastępcze (Replacement Goods) , for which he writes the lyrics. He graduated from Computer science, he also studied Philosophy.