29 July 2010
YouTube Show & Tell brand channel is a gallery-style brand channel showcasing the best marketing creative videos on the site selected by Art Directors Club. The channel is created as a gallery with credits and briefs and provides visitors with links to the agencies hubs as well as with tips from experts.
“It’s exciting to see such a wide range of clients represented here on Show & Tell”, said Doug Jaeger, ADC president. “We have worked closely with YouTube to create a new showcase for how a diverse group of smart marketers and their agencies are using YouTube to effectively generate buzz, build brands and grow business…”
Tagged as:
ADC,
Art Directors Club,
best marketing videos,
branding,
Doug Jaeger,
Marketing 2.0,
marketing creative,
marketing video,
social media marketing,
viral video,
Youtube Show & Tell
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8 April 2010
Philips, DDB London и продуцентското студио на Ридли Скот RSA Films продължават да творят история в сферата на вайръл маркетинга. Лично за мен, настоящата им кампания за новия 21:9 Cinema TV модел на холандския гигант заслужава специално внимание. Същото внимание, каквото получи предишния им съвместен проект “Carousel”, посветен на иновативния TV продукт и грабнал Златен лъв от миналогодишния фестивал в Кан, където бе обявен за “pop culture phenomenon”.
Tagged as:
creative,
DDB,
Ridley Scott,
RSA films,
TV Cinema 21:9,
viral marketing,
viral video,
вайръл видео,
вайръл маркетинг,
криейтив,
Ридли Скот,
Филипс
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English