by Boris Loukanov | Feb 24, 2011
Digital Agency Ymarketing published Super Bowl 2011 Social Brand Scoreboard Report. It brings measurable data and analysis to the post-Super Bowl ad discussion. With many advertisers on this year’s Super Bowl XLV encouraging participation on social media networks like Facebook and Twitter, the need to measure how well those dollars influenced online and social consumer behavior became apparent.In this very useful for marketers document you will find…
